Curriculum Vitae:

Seit Juli 2024: Senior Consultant bei Metapott GmbH

Seit Juni 2019: Wissenschaftliche Mitarbeiterin/Doktorandin am Lehrstuhl für Wirtschaftsinformatik und integrierte Informationssysteme der Universität Duisburg-Essen von Prof. Dr. Reinhard Schütte

Mai 2020 - Juni 2024: Wissenschaftliche Mitarbeiterin/Doktorandin bei der Ruhr Campus Academy gGmbH, verantwortlich für die Projektkoordination des Programms "We Learn in Bits"

Oktober 2018 - Mai 2019: E-Business Manager bei der Flender GmbH - A Siemens Company in Bocholt

Oktober 2016 - Juni 2019: Studium der technischen BWL mit Fachrichtung Business Analytics (M.Sc.) an der Universität Duisburg-Essen

• Thema der Abschlussarbeit: Assessing the value of digital enterprise platforms for enterprise performance management

Oktober 2016 - September 2018:Werkstudentin im Bereich Digital Sales bei der Flender GmbH – A Siemens Company in Bocholt

November 2015 - Juli 2016: Tutorin an der Fachhochschule Münster am Fachbereich Wirtschaft mit den Schwerpunkten Datenbanken und SQL und ERP-Systeme

Oktober 2014 – Juli 2016: Studentische Hilfskraft im Wandelwerk – Zentrum für Qualitätsentwicklung an der Fachhochschule Münster zur Unterstützung des Projektcontrollings im Wandelfonds

März 2013 – September 2016: Studium der BWL mit Fachrichtung Quantitative Methoden, Marketing und Personalentwicklung (B.A.) an der Fachhochschule Münster

• Thema der Abschlussarbeit: MOOCs in Deutschland – Hype oder Trend?

September 2011 – Juli 2013: Ausbildung zur Industriekauffrau bei der Borgers GmbH in Bocholt

Publications:

• Wienand, Mareen: Enterprise Systems End-User Training : Development and evaluation of design principles towards a multimedia elearning approach for future potential users considering cognitive and attitudinal aspects (Dissertation). 2024. doi:10.17185/duepublico/82689Abstract Details Citation

  The adoption and implementation of enterprise systems (ES) such as SAP S/4HANA are pivotal for organizations seeking to enhance efficiency, streamline processes, and maintain competitiveness. However, traditional end-user training methods often fail to meet the cognitive and attitudinal needs of users, thereby limiting the potential of these systems. This dissertation develops and evaluates a novel multimedia eLearning approach aimed at improving enterprise system end-user training. Grounded in design science research, it establishes design principles that cater to the cognitive load and user experience, ensuring effective learning outcomes. Through a multi-phase methodology—including literature review, case studies, experiments, and evaluations—the research assesses the effectiveness of the proposed training against traditional methods. The findings demonstrate the superiority of eLearning-based training in enhancing usability perception, user experience, and cognitive engagement, providing actionable insights for both academia and practice. This work contributes to the body of knowledge by bridging the gap between educational design and enterprise system training, offering a scalable solution for future users in increasingly digitalized organizational environments.

• Wienand, Mareen; Seufert, Sarah; Schütte, Reinhard: Bridging Theory and Practice: Embedding Micro learning of Enterprise Systems in University Lectures. In: Conference: SAP Academic Community Conference, Vol2024 (2024), p. 60-67. doi:10.14459/2024md1752375Abstract Details Citation

  Due to the digitalization, there is a growing need for specialists in organizations withcompetencies in enterprise systems (ES) like SAP S/4HANA. These specialists can either be trained within the organization or recruited by hiring new employees, such as university graduates. However, for graduates to develop these competencies, they need to be trainedalready during studies. To counter this requirement, micro learnings, where learning content ispresented in short activities, could be embedded into lectures. However, there is currently a lack of guidance for embedding ES micro learning content into lectures. Towards the developmentof a micro learning framework based on a structured literature review and consortium research,we were able to identify 10 requirements for ES micro learning courses. Finally, we developed a framework that can serve as a guide for lecturers. The framework will be applied in university teaching for the first time in summer term 2024. 

• Harr, Michael Dominic; Wienand, Mareen; Schütte, Reinhard: Towards Enhanced E-Learning Within MOOCs: Exploring the Capabilities of Generative Artificial Intelligence. In: Proceedings of the Pacific-Asia Conference on Information Systems (2024). AbstractPDF Details Full textCitation

  Massive open online courses (MOOCs) have significantly transformed e-learning by providing global accessibility, collaborative learning opportunities, and high-quality educational content. However, MOOCs face limitations such as limited social interaction, delayed feedback, and linguistic barriers. To overcome these challenges, there is a growing interest in research to leverage artificial intelligence (AI) technologies. In this study, we conduct a systematic literature review examining the capabilities of generative AI (GenAI) and its implications for e-learning in MOOCs. We identify ten capabilities of GenAI, including analytical processing, generative, (personalized) assistant, support, feedback, assessment, communication, reflection, adaptivity, and accessibility. The findings highlight GenAI’s potential to overcome challenges in MOOCs by providing insightful and contextually relevant responses, generating new content, facilitating multilingual interactions, and enhancing the overall e-learning experience. We therefore contribute to the broader understanding of GenAI’s impact on e-learning and suggest avenues for future research on GenAI and its integration in MOOCs.

• Wienand, Mareen; Wulfert, Tobias; Hoang, Hiep: Design principles for e-learning platforms featuring higher-education students’ enterprise systems end-user training. In: Discover Education, Vol2024 (2024), No 3. doi:10.1007/s44217-024-00165-zAbstract Details Full textCitation

  Enterprise systems are complex information systems that are inevitable for companies’ success. As enterprise systems are only successful when used continuously and efficiently by end-users, knowledge on how to use them has become an important skill for employees. Research and practice favor an early obtainment of these skills for employees. Thus, it is usual to train students in enterprise systems usage before they start their professional career. Even though in organizational settings e-learning based approaches gain momentum, adapting design instances of multi-purpose platforms like Udacity, Udemy or Coursera existing approaches directed at students are scarce. Nevertheless, a well-informed e-learning platform design can support the learning process. Therefore, we investigate the design of e-learning platforms featuring students’ enterprise system end-user training. To address the lack of guidance on designing such e-learning platforms, we proposed four meta-requirements and ten design principles to increase students’ learning success on e-learning platforms focusing on students’ end-user training. To achieve this goal and to ground our results on empiricism, we collected data about e-learning-platform design from three data sources: (1) We reviewed the existing literature, (2) carried out a multi-case analysis, and (3) derived insights from implementing an e-learning platform for students’ end-user training and thereby demonstrating the applicability of the design principles. Finally, we evaluated the implementation. Following the design principles, learning success should be increased by a flexible learning environment with easy access and use, propelled motivation, and fostered information exchange.

• Nissen, Anika; Wienand, Mareen; Schütte, Reinhard: I See No Fun in Enterprise Systems: An Exploratory Study on the First Impression Usability and User Experience. In: Research-in-Progress Papers of the European Conference on Information Systems. Kristiansand, Norway, 2023. Abstract Details Full textCitation

  Technology acceptance is crucial, if newly implemented enterprise systems (ES) in a company are to succeed. This is often addressed by end-user training during the implementation project. Perceived enjoyment and positive user experience (UX) have gained significant importance as technology acceptance factors. Yet, research on the design of such trainings is scarce, and literature with focus on perceived UX of ES even more so. This is in contrast to findings from other contexts which show that perceived UX may heavily impact user attitudes and learning motivation. As a first endavour in this direction, this paper presents an exploratory pre-study on first impressions of main operating ES with regard to expected usability and UX. Results show that ES are rated low, especially when compared to a universal UX benchmark. We discuss how more positive first impressions may positively impact motivation to learn the system, which will be investigated in a follow-up study.

• Mayer, Joerg; Wienand, Mareen; Scholl, Nadja; Sayar, Sanjar; Quick, Reiner: Are You Flippin’ the Classrooms Right – A Requirements Analysis of Two User Groups: Practitioners and Students. In: Proceedings of the 54th Hawaii International Conference on System Sciences. 2021. doi:10.24251/HICSS.2021.004Abstract Details Citation

  By inverting the knowledge transfer, flipped classrooms promise a richer learning experience and an enhanced learning process. The objective of this article is to contribute to more user-centric flipped classroom trainings by developing a list of requirements criteria from the participants’ perspective. We take an SAP S/4 HANA lecture at a university as our case example and consider two types of learners for the same training, that is practitioners and students. Significant differences emerged. For example, practitioners cherished self-contained learning at their own pace whereas most of the students asked for motivated lecturers to give direction. Our results are clustered threefold: (1) User perception – getting the method right is as important as the content; (2) Lecturer – developing soft skills beyond mere knowledge transfer; (3) Technology – setting the scene properly when rotating to the NEW.

Talks:

• Wienand, Mareen; Seufert, Sarah; Schütte, Reinhard: Bridging Theory and Practice: Embedding Micro learning of Enterprise Systems in University Lectures. SAP Academic Community Conference 2024, 4th Sep 2024, Wien.
• Harr, Michael; Wienand, Mareen; Schütte, Reinhard: Towards Enhanced E-Learning Within MOOCs: Exploring the Capabilities of Generative Artificial Intelligence Completed Research Paper. Pacific-Asia Conference on Information Systems, 5th Jul 2024, Ho Chi Minh City.
• Nissen, Anika; Wienand, Mareen; Schütte, Reinhard: I See No Fun in Enterprise Systems. European Conference on Information Systems (ECIS), 15th Jun 2023, Kristiansand.

Courses:

• We Learn in Bits Progamm

Tutored Theses:

• Analyse der Einsatzmöglichkeiten von Augmented Reality und Virtual Reality im E-Learning (Bachelor Thesis Business Information Systems)
• User Interface Design für E-Learnin Plattformen (Bachelor Thesis Business Information Systems)
• Chancen und Risiken von Big Data - Bewertung von Einsatzszenarien im Produktmanagement (Bachelor Thesis Business Information Systems)
• „Analyse von Virtual Environments zur Unterstützung der informellen Kommunikation in E-Learning basierten Hochschulkursen (Bachelor Thesis Business Information Systems)
• Eine vergleichende Analyse zur Unterstützung bei Auswahlentscheidungen von E-Learning-Plattformen (Bachelor Thesis Business Information Systems)
• Identifikation von Möglichkeiten zur Steigerung der Akzeptanz von E-Learning in KMU (Bachelor Thesis Business Information Systems)
• Gamification in Education: Potenziale des Einsatzes von Gamification in E-Learning basierten ERP End-User Trainings (Bachelor Thesis Business Information Systems)
• Identifikation von Einsatzpotenzialen des E-Learning im Changemanagement (Bachelor Thesis Business Information Systems)
• Analyse von Virtual Environments zur Unterstützung der informellen Kommunikation in E-Learning basierten Hochschulkursen (Bachelor Thesis Business Information Systems)